Bolg analysis Essay Example | Topics and Well Written Essays - 1000 words

Bolg analysis - Essay Example Some of these eating behaviours have resulted in numerous health problems that extensively challenge individuals’ well-being. Food, cooking and eating have, therefore, become topics of interest that have caught the attention of many health providers. This paper critically analyses Born Fitness blog and comprehensively explores some of the cultural issues it addresses about cooking and eating. The blog theme circumnavigates around body fitness and how it can be achieved. According to Volpe (2007: 32), a healthy body is one that is fed on the right meals and exposed to regular exercise. One can physically stay fit and health-wise if they are conscious about what they eat. Regular exercising cannot be ignored if one is to achieve a healthy body. With this understanding, the blog seeks to painstakingly address the issue of body fitness by providing information on what one needs to do and what should be avoided to achieve healthy bodies. In the blog, there are different segments containing varied articles addressing diverse topics. The blog targets those who could be mindful of their health especially those who seek to find information regarding the do’s and don’ts in keeping body fitness. This could be men, women or even children. The prime message that the blog writer is broadcasting concerns nutrition and how health and fitness can be attained. This can be at tributed to the fact that the blog’s name bears the word ‘fitness’ to suggest it tackles the issue of body health. Also, it has several articles that give advice on what people should eat and what they should avoid. It primary purpose is to direct the society to finding better ways of achieving bodily health. As highlighted, the key topic in the blog is proper nutrition for good health. Nutrition is a grave topic the blog explores because of the evidently changing eating and cooking behaviours that many nutrition researchers have

Social Media - important of branding Assignment Example | Topics and Well Written Essays - 250 words

Social Media - important of branding - Assignment Example Stride gum believed that by sponsoring Matt through his world trip, the company would strengthen its brand image and earn sufficient returns (â€Å"Where the Hell is Matt?† 2012). The reason for doing so was two-fold. Firstly, Stride gum argued from the point of view that a significant part of internet users was the millennial generation; the target group. By sponsoring Matt Harding on his world trip, the brand image would reach the target group just by watching the video. In addition, Stride gum acknowledged that marketing information ought to be appealing to prospective consumers. By sponsoring Matt, the information about Stride gum proved to be in line with the environment that the video depicted. Stride gum created a business environment through the jovial feelings that were established by the video. Sponsoring Matt on his world trip was a significant investment for the company that ought to bring sufficient returns to the company. Among the main things that Stride expected to achieve was a large customer base. In the business world, a large customer base reflects high profits. In addition, the company expected its productivity to increase, hence increasing business performance. Stride gum’s case is a sufficient proof that the social media is a valid platform for strengthening the brand